$3550
$2840
The US and Europe cool roof coating market size is projected to reach US$ 3.23 billion by 2031 from US$ 1.88 billion in 2023. The market is expected to register a CAGR of 7.0% during 2023–2031. The increasing adoption of smart roof coatings is likely to bring new US and Europe cool roof coating market trends in the coming years.
US and Europe Cool Roof Coating Market Analysis
As construction volumes rise, particularly in urban and suburban regions, the demand for durable materials also surges. Cool roof coatings provide essential benefits such as enhanced roof longevity, protection against weather-related damage, and the ability to reduce maintenance costs, making them highly attractive to builders and developers. Increased construction output leads to a rise in new buildings and refurbishments, resulting in higher adoption of cool roof coatings for new installations and upgrades. With more structures being built or renovated, contractors and building owners are focusing on materials that provide long-term durability and reduce the frequency of repairs or replacements. This rise in construction activities, especially in regions with varying weather conditions, boosts the need for cool roof coatings, which help protect against UV radiation, rain, and other environmental factors that can damage roofs over time. Furthermore, cool roof coatings are a cost-effective solution to improve the energy performance of buildings, particularly in regions experiencing hotter summers due to climate change. With energy prices rising, homeowners and businesses are also motivated to invest in energy-efficient solutions that can lower utility bills and contribute to environmental sustainability. Thus, the strong growth of the residential construction industry and energy efficiency in the US and Europe fuels the market growth.
US and Europe Cool Roof Coating Market Overview
The cool roof coating market in the US and Europe is witnessing steady growth, driven by increasing demand for energy-efficient solutions, stringent environmental regulations, and rising awareness of sustainability. In the US, the market is strongly supported by government initiatives such as the ENERGY STAR program, local building codes, and incentives for energy-saving technologies. States such as California and Florida, which experience higher temperatures, are major adopters of cool roof coatings due to their effectiveness in reducing cooling costs and improving urban air quality by mitigating the heat island effect. The commercial, industrial, and residential sectors are all key contributors to the market expansion, with a growing emphasis on the reduction of energy consumption and environmental impact. In Europe, the cool roof coating market is propelled by the European Union's focus on sustainability and energy efficiency, aligned with the EU's Energy Performance of Buildings Directive (EPBD). Countries with warmer climates, such as Spain, Italy, and Greece, are leading the adoption of cool roof technologies. Additionally, BREEAM (Building Research Establishment Environmental Assessment Method), LEED, and other green building certifications plays a major role in the adoption of cool roof coatings in the construction sector.
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US and Europe Cool Roof Coating Market: Strategic Insights
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We can optimize and tailor the analysis and scope which is unmet through our standard offerings. This flexibility will help you gain the exact information needed for your business planning and decision making.
US and Europe Cool Roof Coating Market: Strategic Insights
Shejal
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Shejal will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
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US and Europe Cool Roof Coating Market Drivers and Opportunities
Increasing Focus on Energy-Efficient Buildings US and Europe Cool Roof Coating
Governments and regulatory bodies in the US and Europe continue to encourage sustainability and the need for reduced carbon emissions in residential and commercial buildings, especially in urban areas with hot climates. Cool roof coatings, which help regulate indoor temperatures by reflecting more sunlight and absorbing less heat than standard roofing materials, align with these sustainability goals, making them a popular choice for builders and property owners. Implementing green building codes such as Leadership in Energy and Environmental Design (LEED) encourages the use of materials such as cool roof coatings that contribute to overall energy efficiency. Builders and developers are increasingly incorporating these coatings into their designs to meet these stringent standards and appeal to eco-conscious consumers. Similarly, in Europe, the push for energy efficiency is driven by the European Union's Green Deal and the commitment to become climate-neutral by 2050. This has resulted in stricter building regulations that promote the use of energy-saving technologies and materials.
Increasing Product Innovation
As environmental concerns and energy efficiency become increasingly important, the development of advanced cool roof coatings that offer superior reflectivity, durability, and thermal performance has opened up new avenues for manufacturers. Innovations such as coatings with enhanced UV resistance, self-cleaning properties, and higher solar reflectance have made cool roof coatings more attractive for commercial and residential buildings. These advancements help reduce energy consumption by reflecting more sunlight and heat as well as extend the lifespan of roofs—thereby lowering maintenance costs. In June 2024, NanoTech, a Texas-based thermal materials manufacturer, launched a Next Generation Cool Roof Coating. The company claims that the coating combines traditional thermal properties with low thermal conductivity, achieving unprecedented energy reduction levels. In addition, these advanced cool roof coatings thermally outperform alternative products, such as roofing membranes, by 200–300% while extending the life of aging roofs by more than ten years. Additionally, innovations in sustainable and eco-friendly cool roof coatings, such as formulations that use recycled materials or reduce volatile organic compound (VOC) emissions, align with stringent environmental regulations in both regions. This has created a competitive edge for companies focusing on green building solutions. Furthermore, the introduction of coating that can be applied to various roofing materials, including asphalt, metal, and concrete, has expanded the market potential by catering to a broader range of construction needs. These product innovations position cool roof coatings as essential components in modern energy-efficient building strategies. Thus, the rise in product innovation is likely to create new opportunities for the US and Europe cool roof coating market growth during the forecast period.
US and Europe Cool Roof Coating Market Report Segmentation Analysis
Key segments that contributed to the derivation of US and Europe cool roof coating market analysis are type, technology, and end use.
- Based on type, the market is segmented into acrylic, elastomeric, polyurethane, silicone, and others. The acrylic segment held the largest share of the market in 2023.
- In terms of technology, the market is divided into water-based and solvent-based. The water-based segment held a larger share of the market in 2023.
- By end use, the market is categorized into residential, commercial, industrial, and institutional. The residential segment accounted for the largest share of the market in 2023.
US and Europe Cool Roof Coating Market Share Analysis by Geography
The geographic scope of the US and Europe cool roof coating market report is mainly divided into the US and Europe.
In terms of revenue, the US dominated the US and Europe cool roof coating market share in 2023. In the US, the cool roof coating market is significantly growing with the increasing number of residential and commercial construction projects. The construction industry is one of the most significant contributors to the US economy; it creates US$ 1.4 trillion worth of structures each year. According to the US Department of Commerce, residential construction spending in August 2024 was US$ 911.4 billion compared to US$ 887.6 billion in August 2023. A 2022 report by the USAFacts Institute states that the Federal Government of the US passed the Infrastructure Investments and Jobs Act in 2021, with plans to allocate US$ 550 billion in new federal infrastructure, including the repair or rebuilding of bridges, roads, rail, and airports; the investment would be made over the span of 5 years. Thus, the proliferating construction sector and rising government investments in infrastructure development projects boost the demand for roofing structures and services, including cool roof coatings.
US and Europe Cool Roof Coating Market Report Scope
US and Europe Cool Roof Coating Market News and Recent Developments
The US and Europe cool roof coating market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the US and Europe cool roof coating market are listed below:
- Kilgore, a shingles manufacturer, expanded its cool roof coatings product portfolio with the introduction of five new striking colors, Dynasty. These additions offer homeowners an expanded palette to complement their architectural style while being suitable for use to comply with California's cool roof requirements. (Source: Kilgore, Press Release, October 2024)
- Castagra announced the launch of its newest innovation, Ecodur1 Cool Roof Coating. It is a fiber-reinforced premium cool roof coating designed to reflect more sunlight and absorb less heat than standard roofing materials. (Source: Castagra, Press Release, July 2024)
US and Europe Cool Roof Coating Market Report Coverage and Deliverables
The "US and Europe Cool Roof Coating Market Size and Forecast (2021–2031)" report provides a detailed analysis of the market covering below areas:
- US and Europe cool roof coating market size and forecast at regional and country levels for all the key market segments covered under the scope
- US and Europe cool roof coating market trends as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed Porter's Five Forces and SWOT analysis
- US and Europe cool roof coating market analysis covering key market trends, regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the US and Europe cool roof coating market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The increasing adoption of smart roof coatings is expected to bring new trends to the market.
The market is estimated to register a CAGR of 7.0% during 2023–2031.
The market is projected to reach US$ 3.23 billion by 2031.
Strong growth of the residential construction industry and increasing focus on energy-efficient buildings are among a few factors driving the market.
The acrylic segment dominated the market in 2023.
DIASEN s.r.l., Nanotech Inc, ISOMAT, Western Colloid, Home Shield Coating, BASF SE, Dow Inc, Sika AG, The Sherwin-Williams Co, and Holcim Ltd are among the key players operating in the US and Europe cool roof coating market.
The List of Companies - US and Europe Cool Roof Coating Market
- DIASEN s.r.l.
- Nanotech Inc
- ISOMAT
- Western Colloid
- Home Shield Coating
- BASF SE
- Dow Inc
- Sika AG
- The Sherwin-Williams Co
- Holcim Ltd
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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