[Research Report] The gas barbecue grills market size was valued at US$ 3,173.32 million in 2022 and is projected to reach US$ 4,737.27 million by 2030; it is expected to register a CAGR of 5.1% during 2022–2030.

MARKET ANALYSIS

The report highlights key factors driving the market growth and prominent players along with their developments in the market.

Gas barbecue grills are mostly used for outdoor cooking. They use propane, butane, or natural gas as a fuel source. These grills provide instant heat and reach the desired temperature in very less time. Growing spending on kitchen appliances and increasing interest of consumers in outdoor cooking drive the market growth.  Further, the rising preference to buy gas barbecue grills from online shopping platforms would offer lucrative opportunities for the market during the forecast period.

GROWTH DRIVERS AND CHALLENGES

Over the last few years, outdoor cooking activity has expanded as consumer behavior has changed. Rising consumer interest in outdoor activities such as camping and trekking promotes demand for outdoor kitchen appliances. According to the North American Camping Report of Kampgrounds of America, Inc., in the US, the number of households that participated in at least one camping trip increased from 48.2 million in 2020 to 57 million in 2021. The rising popularity of outdoor camping among the young population fuels the need for outdoor cooking, which propels the demand for freestanding gas barbecue grills.

The rising interest of people in social gatherings, block parties, and community BBQ events is encouraging outdoor cooking activities. With outdoor cooking, people are engaging in grilling activities, spending more time in nature, and enjoying moments with their friends and family. They enjoy cookouts in their gardens and backyards during national holidays, summer vacations, New Year's Eve, Thanksgiving, and other special occasions. All these factors positively influence the gas barbecue grills market growth.

Many people started opting for barbecue grills due to lockdown measures imposed across the world during the COVID-19 pandemic. Consumers invested in grills and grilling products, which allowed them to create the eat-out experience at home and enjoy their time with family and friends in lockdown. When socializing was allowed, people preferred outside cooking. Barbecue grilling is adopted as one of the main cooking options of the day as people enjoy outdoor spaces more regularly. Thus, the increasing interest of consumers in outdoor cooking is expected to bring new global gas barbecue grills market trends in the coming years.

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Gas Barbecue Grills Market: Strategic Insights

Market Size Value in	US$ 3,173.32 million in 2022
Market Size Value by	US$ 4,737.27 million by 2030
Growth rate	CAGR of 5.1% from 2022 to 2030
Forecast Period	2022-2030
Base Year	2022

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REPORT SEGMENTATION AND SCOPE

The "Global Gas Barbecue Grills Market Analysis and Forecast to 2030" is a specialized and in-depth study with a significant focus on global market trends and growth opportunities. The report aims to provide an overview of the global market with detailed market segmentation on the basis of type, distribution channel, and geography.

The report provides key statistics on the consumption of gas barbecue grills across the world, along with their demand in major regions and countries. In addition, the report provides a qualitative assessment of various factors affecting gas barbecue grills market performance in major regions and countries. It also includes a comprehensive analysis of the leading players in the gas barbecue grills market and their key strategic developments. Analysis of the market dynamics is also included to help identify the key driving factors, market trends, and lucrative opportunities, which, in turn, aids in identifying the major revenue pockets.

The ecosystem analysis and Porter’s five forces analysis provide a 360-degree view of the global gas barbecue grills market, which helps understand the entire supply chain and various factors affecting the market growth. 

SEGMENTAL ANALYSIS

The global gas barbecue grills market forecast involves the segmentation of the market based on type and distribution channel. Based on type, the market is segmented into built-in and freestanding. The freestanding segment accounted for over 75% of the gas barbecue grills market share in 2022.

Freestanding gas barbecue grills, also called stand-alone grills or portable grills, are built onto wheeled carts that also feature storage compartments. They are highly used due to their portability, as people can take them wherever they want. Further, basic freestanding grills are less expensive than built-in grills. However, there are higher-end freestanding grills with a large cooking space and various added and advanced features, such as rotisseries or infrared burners. These types of freestanding grills are more expensive than basic freestanding grills.

Based on distribution channel, the global gas barbecue grills market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held a significant share of the market in 2022. Specialty stores for gas barbecue grills include exclusive and multi-brand outlets. These stores have an extensive range of a particular product or category of products. Specialty stores offer a high-end shopping experience with unique features such as special discounts, high-level customer service, and premium deals. In addition, exclusive outlets of brands such as Weber have a wide range of barbecue grills. Further, various multi-brand outlets sell an extensive range of gas barbecue grills from prominent brands. Brand-conscious people prefer purchasing gas barbecue grills at specialty stores as products from various brands are available at these stores, and the stores have well-trained staff to assist the customers in making the right purchase decision. This factor propels the popularity of specialty stores among consumers.

REGIONAL ANALYSIS

The global gas barbecue grills market report provides a detailed overview of the market respect to five major regions—North America, Europe, Asia-Pacific (APAC), the Middle East & Africa (MEA), and South & Central America.

In terms of revenue, North America dominated the gas barbecue grills market share and accounting for more than US$ 2,078.53 million in 2022. Asia Pacific is projected to register a significant CAGR of 6.1% from 2022 to 2030.

In Asia Pacific, popularity of barbecue grills has grown over the previous decade due to the growing interest of people in outdoor cooking activities. Gas-fueled grills are the ones that are being used in large quantities. Barbeque grills have become a piece of accessible kitchen equipment. Its availability in different sizes makes it easy to carry as per people's comfort. Factors such as the fast cooking of food and convenience have increased its demand among the people in Asia Pacific. The influence of Western culture, coupled with the growing popularity of grilled food among the people, is also boosting the demand for different types of barbecue grills, such as gas barbecue grills.

In addition, growing urbanization, along with the rising disposable income of consumers in Asia Pacific is leading to a change in lifestyle and the adoption of different kitchen appliances. This factor fuels the growth of the gas barbecue grills market in Asia Pacific.

In China, the demand for different types of grills is growing immensely as grilled food is trending. The increasing consumer preference for grilled foods—such as grilled pork, grilled chicken, pizza, and other grilled food items—and the growing number of events, such as camping, parties, social gatherings, and outdoor cooking, are driving the demand for gas barbecue grills. Further, during the COVID-19 pandemic, people were highly involved in barbecue and at-home eating and entertainment. This has further fueled the gas barbecue grills market growth in the country.

The gas barbecue grills market in North America is also growing at a rapid pace. In the US, the growing popularity of barbequing on weekends, summer vacations, national holidays, and festive holidays is boosting the demand for gas barbecue grills. People in the country are investing more in barbecue products, which allow them to create the eat-out experience at home and enjoy their time. According to the Hearth, Patio & Barbeque Association's most recent research ‘2023 State of the Barbecue Industry’, 80% of all homeowners and 70% of all households in the US own at least a grill or smoker. This is the highest percentage in the study's history, an increase from 64% household ownership in 2019. Thus, the presence of a large customer base of gas barbecue grills in the US drives the market growth.

Gas Barbecue Grills Market Report Scope

INDUSTRY DEVELOPMENTS AND FUTURE OPPORTUNITIES

Various initiatives taken by the key players operating in the gas barbecue grills market are listed below:

• In August 2021, BBQGuys launched a line of gas and pellet barbecue grills under the brand name Victory. The grills have stainless steel construction and is stress tested in hurricane conditions. It also provides protection against rusting and has best-in-class warranty.

In March 2022, American Outdoor Brands Inc completed the acquisition of Grilla Grills, a manufacturer of high-quality barbecue grills, smokers, accessories, and modular kitchens.

COMPETITIVE LANDSCAPE AND KEY COMPANIES

The Coleman Co Inc, Bull Outdoor Products Inc, Lynx Grills Inc, RH Peterson Co, Ningbo Huige Outdoor Products Co Ltd, Sub-Zero Group Inc, Weber Inc, Monument Grills LLC, Sitro Group Australia Pty Ltd, and Nexgrill Industries Inc are among the prominent players profiles in the gas barbecue grills market report.