Automotive Seat Market Dynamics and Analysis by 2030

Automotive Seat Market Size and Forecast (2020–2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Technology (Heated, Heated-Ventilated, Ventilated, With Massage Functions, and Others), Adjustment Type (Electrically Adjusted and Manual), Vehicle Type (Passenger Vehicle, Light Commercial Vehicle, and Heavy Commercial Vehicle), and Seat Type (Front Row, Second Row, and Third Row) and Geography

Publication Month : Aug 2023

  • Report Code : TIPTE100001283
  • Category : Automotive and Transportation
  • Status : Published
  • No. of Pages : 252
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The automotive seats market size is projected to grow from US$ 60,289.63 million in 2022 to US$ 83,792.86 million by 2030; it is estimated to register a CAGR of 4.2% from 2023 to 2030. The growing consumer inclination towards procuring premium cars is likely to remain a key trend in the market.

Automotive Seat Market Analysis

The growing consumer preference for premium car features that include comfortable car seats is acting as a major driver for the market globally. Seat manufacturers such as TS Tech Co Ltd, Lear Corp, Adient Plc, NHK Spring Co Ltd, Summit Auto Body Industry Co Ltd, Magna International Inc, Bharat Seats Ltd, Forvia (Faurecia SE), RECARO Aircraft Seating GmbH & Co KG, Toyota Boshoku Corp, and Tachi-S Engineering USA are the key players in the automotive seat market.

Automotive Seat Market Overview

The major stakeholders in the automotive seat market ecosystem include raw material and component providers, seat manufacturers and end users. Raw material and component providers play a vital role in the automotive seat market. They supply the necessary raw materials such as steel, aluminum, copper, foam, and other materials to seat manufacturers. Also, they supply various components necessary for the production of automotive seats. The quality and cost of raw materials and components can highly impact the overall market. Raw material providers need to maintain stable supply chains to meet the demand from seat manufacturers.

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Automotive Seat Market: Strategic Insights

automotive-seat-market
Market Size Value inUS$ 60,289.63 million in 2022
Market Size Value byUS$ 83,792.86 million by 2030
Growth rateCAGR of 4.2% from 2023 to 2030
Forecast Period2023-2030
Base Year2022
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Automotive Seat Market Drivers and Opportunities

Increasing Implementation of Powered Seats in SUVs and MPVs to Favor Market

Market players are displaying vehicles with numerous features to cater to the extended demand from consumers for MPVs. And SUVs. Multi-purpose vehicles AND Sports utility vehicles are broadly obtained by customers who frequently travel long distances. These vehicles have obtained enormous demand owing to features such as comfortable seats, accommodation, and luggage space. The high-end seating position in these vehicles lets the driver get a greater view of the road with excellent visibility, which assists in better judgments while driving. Seats in these vehicles improve the driver and passengers’ comfort for longer tours, drastically shifting the consumer's preference toward SUVs and MPVs. The growing implementation of advanced power seats in SUVs and MPVs is projected as a major driver for the market.

Rising Demand for Electric Vehicles

The growing environmental pollution due to fossil fuels is one of the major concerns for the government. To reduce the level of environmental pollution, various governments are emphasizing consumers adopting cleaner, sustainable, and environment-friendly alternatives in daily life by giving special rebates on sales, incentives, lucrative offers, and tax benefits. China,  Japan, the European Union, India, Canada, and South Korea are some of the major geographies where governments are actively working towards boosting the adoption of passenger electric vehicles, which is anticipated to drive the development of the automotive seat market over the forecast period.

Automotive Seat Market Report Segmentation Analysis

Key segments that contributed to the derivation of the automotive seat market analysis are technology, adjustment type, vehicle type, and seat type.

  • Based on the technology, the Automotive Seat Market is divided into heated, heated-ventilated, ventilated, with massage functions, and others. The heated segment held a larger market share in 2022.
  • Based on the adjustment type, the automotive seat market is divided into electrically adjusted and manual. The electrically adjusted segment held a larger market share in 2022.
  • Based on the vehicle type, the automotive seat market is divided into passenger vehicle, light commercial vehicle, and heavy commercial vehicle. The passenger vehicle segment held a larger market share in 2022.
  • Based on the seat type, the automotive seat market is divided into front row, second row, and third row. The front row segment held a larger market share in 2022.

Automotive Seat Market Share Analysis by Geography

The geographic scope of the automotive seat market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South & Central America.

The scope of the automotive seat market report encompasses North America (the US, Canada, and Mexico), Europe (Russia, the UK, Germany, France, Italy, and the Rest of Europe), Asia Pacific (South Korea, India, Australia, Japan, China, and the Rest of Asia Pacific), the Middle East & Africa (South Africa, Saudi Arabia, the UAE, and the Rest of Middle East & Africa), and South & Central America (Argentina, Brazil, and the Rest of South & Central America). In terms of revenue, Asia Pacific dominated the automotive seat market share in 2022. North America is the second-largest contributor to the global automotive seat market, followed by Europe.

Automotive Seat Market Report Scope

Automotive Seat Market News and Recent Developments

The Automotive Seat Market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the Automotive Seat Market    are listed below:

  • Faurecia's reinvestment in automotive seating, the new method of designing seats, dramatically decreases the number of parts used in a typical seat from about 120 parts to 10 modules that may be put together in a wide range of combinations close to the automobile maker. (Source: Faurecia SE, Press Release, June 2023)
  • Adient's partnership with EnerTech Capital offers Adient noteworthy opportunities to benefit from insights into trends in mobility and gives the company customized access to high-tech companies engrossed in automotive technologies that can help enhance its products and operations. (Source Adient Plc, Press Release, October 2022)

Automotive Seat Market Report Coverage and Deliverables

The “Automotive Seat Market Size and Forecast (2020–2030)” report provides a detailed analysis of the market covering below areas:

  • Automotive seat market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
  • Automotive seat market trends as well as market dynamics such as drivers, restraints, and key opportunities
  • Detailed PEST and SWOT analysis
  • Automotive seat market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
  • Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the automotive seat market
  • Detailed company profiles
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Technology, Adjustment Type, Vehicle Type, and Seat Type

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which region dominated the automotive seat market in 2023?

Asia Pacific dominated the automotive seat market in 2023.

What are the future trends of the automotive seat market?

The penetration of heated/ventilated technology in low segment cars is the future trend of the automotive seat market.

Which are the leading players operating in the automotive seat market?

Toyota Boshoku Corp, Adient Plc, Lear Corp, Bharat Seats Ltd, Tachi-S Co, Ltd, TS Tech Co Ltd, Forvia (Faurecia SE), NHK Spring Co Ltd, Magna International Inc, Summit Auto Body Industry Co Ltd. are some of the leading players in the market.

What is the expected CAGR of the automotive seat market?

4.4% is the expected CAGR of the automotive seat market.

What would be the estimated value of the automotive seat market by 2031?

US$ 87,582.61 million estimated value of the automotive seat market by 2031.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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